
Where Art Meets Elegance: An Unforgettable Celebration of Italian Heritage
Amway China Gala Dinner

meraviglioso
Palazzo del Ghiaccio | Milan, Italy | May 7th, 2024
Meraviglioso" was an extraordinary gala designed specifically for Amway, blending the elegance and creative flair of Italian culture. Hosted at the prestigious Palazzo del Ghiaccio, this event captivated 800 guests with an unforgettable night that celebrated the triumphs of Amway China’s sales force.
Under the artistic direction of Cristian Taraborrelli, the event celebrated the beauty of Made in Italy through fashion, music, and theatre. With stunning performances by Virna Toppi and a symphonic orchestra led by Maestro Beppe Vessicchio, the gala was a symphony of Italian elegance and creativity.

ARTISTIC CONCEPT AND STORYTELLING
Created by Cristian Taraborrelli
A Symphony of Italian Excellence, "Meraviglioso" tells a captivating story of Italian heritage through a theatrical opera that combines the beauty of fashion, the emotion of music, and the drama of theatre. This gala is a tribute to Italy's cultural magnificence.
"𝗔𝗺𝘄𝗮𝘆 𝗖𝗵𝗶𝗻𝗮 - 𝗠𝗲𝗿𝗮𝘃𝗶𝗴𝗹𝗶𝗼𝘀𝗼" has been awarded at the 𝑩𝑬𝑨 𝟮0𝟮4 with:
🏆 Silver in the 𝗕𝟮𝗜 𝗘𝘃𝗲𝗻𝘁 category
🏆 Silver ex aequo in the 𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗶𝗼𝗻/𝗔𝗻𝗻𝗶𝘃𝗲𝗿𝘀𝗮𝗿𝘆 category
🏆 Bronze in the 𝗜𝗻𝗰𝗲𝗻𝘁𝗶𝘃𝗲/𝗧𝗲𝗮𝗺 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗘𝘃𝗲𝗻𝘁 category

CREATIVE TEAM

choreographer
Thomas signorelli

LIGHT DESIGNER
MASSIMO TOMASINO

SHOW CALLER
ROMAIN SABELLA
ARTISTS
celebrating EVERy
FORM OF ART

OPERA

BALLET

music

THEATRE

FASHION
The Celebration of Beauty: Virna Toppi






highlighting beauty, high-tech and elegance

ADVANCED LIGHTING DESIGN

CUSTOM STAGE SETUPS

VIDEOS BY CLONWERK

INTRICATE COSTUME DESIGNS
ANGELA BUSCEMI®

MODERN COREOGRAPHY
OUTSTANDING COSTUME DESIGN by Angela Buscemi





ANGELA BUSCEMI®
THEY TOLD ABOUT US


ANGELA BUSCEMI®
“ Maraviglioso is the perfect example of how the alchemy between the client's objectives and the creative and productive idea of the agency can create a unique experiential product: 6 months of work that they pushed and stimulated to raise the bar in every department of the agency ”.
Umberto Cicognini, creative director